An investment in your future

Over the years, Anthony has fielded phone calls and emails from hundreds of people spread literally throughout the world, asking him to teach them the corporate speaking business. In the past, he has resisted, simply because he's been too busy giving more than 70 speeches per year. After more than 34 years of speaking, however, he's decided he wants to leave a legacy for the next generation.

If you want to break into the corporate market, you must have a presentation that corporate audiences – not to mention meeting planners – will notice and respond to. But simply re-branding your existing hypnosis show isn’t enough. Successful speakers also use inside knowledge and experience, and we're here to fill you in on every detail.

The Facilities

The Hypnosis Training Theater was built by Hypnotist and Speaker Catherine Hickland and Todd Fisher on their compound in The South West area of Las Vegas. This comfortable and spacious theater is a fifty-seat training and performance theater set in a unique environment to learn specialty techniques from some the top coaches and teachers in the world. A few steps away is a 6500 square foot home in which to relax, enjoy breaks, and dine on wonderful meals, providing an intimate experience for all. There is also a full basketball court and swimming pool.

The theater boasts state of the art production services with 4K digital recording services available. The theater is a twelve-minute drive from McCarran International Airport and is only four miles from the Entertainment Capitol of the World, the Las Vegas Strip. The South Point Hotel is located less than a mile away. If you are staying at the South Point, a shuttle will be provided to the theater each morning. With Uber being so inexpensive, many people chose to Uber rather than rent a car to go out in the evenings.

Detailed Program

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Welcome to Catherine Hickland's magnificent residence at 3995 W Jo Rae Ave, Las Vegas NV 89141

Don't forget to bring your business cards!

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Day One

8:30am to 9:00am

Breakfast is served.

9:00am to 10:30am

Your Brand: The Hook
How to create and develop a successful brand for the corporate marketplace. The elements present in a title or topic that will appeal to the broadest possible audience and become a “sticky” idea that companies will want their people to hear and that audiences won’t forget. What is your message and why would a group hire you to deliver it?

The "Needs Analysis"
Techniques on how to prepare and tailor your presentation so it is custom designed for each group you speak to.

10:30am to 10:45am

Break with refreshments.

10:45am to 12:00pm

The Keynote
Transforming your topic and message into a stunning and impactful Corporate Keynote. Anthony explains and demonstrates the “formula” that was present in all of his successful corporate talks and how you can easily integrate your own message into the same blueprint with the same results.

12:00pm to 1:00pm

Lunch will be served.

1:00pm to 3:00pm

The Transition into a Hypnosis Demonstration
How to prepare your corporate audience for what they are about to experience with your hypnosis demonstration.  What works and what does not at the corporate level. How to create the optimal mindset in the group for best results, thus maximizing the likelihood of finding good subjects and having a receptive audience eager to see your performance.

Finding Your Subjects
Corporate talks are often rigidly timed. It is important to know how to find good subjects quickly and develop deep trances for demonstration purposes within just a few minutes. Anthony shares his techniques and experience.

The Hypnosis Demonstration
How to use your demonstration of hypnosis as a metaphor and teaching tool that perfectly meshes with your brand and corporate message.  How to turn your demonstration into an extension of your keynote.

3:00pm to 3:20pm

Refreshments and snacks.

3:20pm to 5:00pm

Continuation of Hypnosis Demonstration

Your ending
A strong finale can sometimes be as important as the main body of your presentation. Learn how spend your last 5 minutes on stage reinforcing your message, selling any products or services  you may offer, and then leaving your group on their feet cheering what they have just experienced!

BOR - Back of the Room Sales
Using the personal interactions of BOR to sell product and generate referrals for future business.

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Day Two

8:30am to 9:00am

Breakfast is served.

9:00am to 10:30am

Marketing Yourself
How to build a successful corporate speaking business from the ground up. The “Spider Web” approach to marketing yourself.  Learn a variety of ways to generate corporate bookings and build a large business based on referrals, advertising, word of mouth, web traffic and social media. Anthony turns his 34 years of experience into a marketing plan that works!

10:30am to 10:45am

Break with refreshments.

10:45am to 12:00pm

Identifying target markets and contacting leads
Anthony shows you, step by step, exactly how to identify potential clients, then provides you with scripts and easy to follow marketing approaches that will allow you to find and get to the decision makers in a company or organization.

The all-important Demo-video
How to develop and produce a demonstration video that can become the most important marketing tool you have. The dos and don'ts of the video are discussed along with sample videos.

12:00pm to 1:00pm

Lunch will be served.

1:00pm to 3:00pm

How to Get Bureaus to Market You
Anthony shows you what you should have in place before a bureau is likely to start booking you. Included is how to create the all important Demonstration Video, a video that bureaus will want to send to their clients.  The elements of a good website.  How to generate “buzz” in the industry, which bureaus to contact, and how to get them interested in you and your talk.  How to produce products that sell, writing a book, and much more.

What are Speaker Bureaus Looking For?
A special presentation by Matthew Sherwood, who for years was a top bureau rep for Brooks International Speakers Bureau.  Matt will share how the bureaus operate, what they want and what they are likely to reject. An invaluable look at the other side of the business.

The Client-Centered Approach
Even some highly skilled speakers fail at the corporate level because their emphasis is on themselves, and not the client. Anthony will share specific examples and experiences to help you avoid common pitfalls of poor professionalism and etiquette. This is the key to getting referrals, repeat business, a sterling reputation, and bureau reps who will book you over and over again!

3:00pm to 3:20pm

Refreshments and snacks.

3:20pm to 5:00pm

Ancillary Businesses
Many corporate speakers offer other services that can be great supplemental income, expand and enhance your reputation, as well as help many more people. Corporate coaching and sales training are two examples. How to develop and market these kinds of services is discussed.

The Check List
A simple way for you to gauge your likelihood of success in the business.  When the boxes are checked, you are ready to take off!

Wrap-up and final comments
If you have any questions, comments or concerns, feel free to get in touch with Anthony at any time.

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You are free to stay at any hotel in Las Vegas but Catherine suggests the "South Point Resort" http://southpointcasino.com/ due to its proximity. She will arrange for travel to and from the event if you chose to stay at that hotel.

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See You There!

Your training doesn’t end on the last day!

Included in your registration fee are follow up coaching calls with Anthony so you can fine-tune your speaking business or ask specific questions as they arise!

Follow-ups and Reinforcements

This two-day event will change your life... but it doesn’t end there!

Every paid attendee will be entitled to 2, one-hour-long coaching calls over the following six months. That’s because Anthony knows from experience that every new speaker is bound to run into questions and roadblocks along the way. He wants you to know that you’ll always have a lifeline to the answers you need.

These calls can be used any way you would like. If you want to talk about marketing and building a client list, you’ll get the expert advice you need. If you want someone to critique your marketing materials, he can help you with that, too.

Registrant Interviews

Please note! This event is for those who are serious about having a professional and profitable career in corporate speaking. Because the insider information Anthony will share is so powerful, we are reserving the right to interview registrants for acceptance into this course. This course is an investment in your business future.

The Cost

Rather, the investment.

Registration for this event – and personal coaching from Anthony – is $5,000.

For that fee, you aren’t just getting the knowledge accumulated by  an acknowledged master of corporate speaking, but an invitation to be part of a select group of individuals who can travel the world, meet exciting people, and be paid handsomely to improve the lives of others.

Space in our Corporate Hypnosis MasterClass is limited.

CLICK HERE NOW TO RESERVE YOUR SEAT

Get in Touch!

As always, if you have any questions, comments or concerns, feel free to get in touch with Anthony at any time.

Email him at [email protected]

Or call directly at 800-462-5748!